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We help GPs beat burnout

Bobby is an AI that talks you through CBT inspired techniques to help you cope with workplace stress. It’s just like talking to a supportive coach on WhatsApp

Connect to BobbyChat for free

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  • What things can BobbyChat help with?
    At BobbyChat, we understand the challenges of navigating work stress. Our app is your dedicated workplace wellbeing coach, here to guide you through a journey of self-care and personal growth. We can help you manage stress, set meaningful daily goals, and even practice positive self-talk through our cheerlead feature. With insights drawn from cognitive behavioral therapy and coaching, we're here to empower you with the skills to prevent burnout and find confidence in your professional journey.
  • How do I sign up?
    Follow this link,, enter your email address and WhatsApp phone number (including area code) and press the green button. This will connect you directly to Bobby and you can start your first session.
  • Is Bobby an AI?
    Yes. Bobby is a carefully crafted AI designed to guide you step-by-step through different skills to help you deal with workplace stress.
  • How do I start a conversation with BobbyChat?
    If you have already signed up to BobbyChat you can initiate a conversation by opening WhatsApp and sending any message to Bobby. Checkout our walk through on Instagram:
  • What happens during a session with Bobby?
    Once you've initiated a conversation on WhatsApp, Bobby will present you with a range of skill options to choose from. These skills are drawn from both therapy and coaching practices. Once you've made your selection, Bobby will lead you through the skill of your choice using a series of thoughtful questions, guiding you step-by-step. These skill sessions are designed to be time-efficient, taking just a few minutes to complete. Currently, the available skills encompass reflection, goal setting, and cultivating a positive self-attitude. We're continually dedicated to enhancing our offerings to provide you with even more valuable tools for your personal and professional growth. If you have any feedback, Toni and Claire would love to hear from you. You can message and we will response promptly.
  • What skills can Bobby teach me?
    Bobby provides you with skills you can practice in the moment when stressors occur. For example, a big presentation, some negative feedback or work overload. But also teaches you longer term strategies for managing stress. The skills we teach are inspired by Acceptance and Commitment Therapy (ACT), as well as Cognitive Behavioural Therapy (CBT). Each of these are evidence based talking therapies used for treating and preventing burnout. Skill you can practice in the moment are: Reflect Inspired by a core practice in CBT and our most popular feature, Reflect, helps you identify unhelpful distortions in your thinking and see the problem from a different perspective. This skill can be helpful if you are having a difficult day at work or receive some bad news. Release and Focus Inspired by the “Sphere of Control” method, Release and Focus, helps you identify what is both within and outside of your control. Bobby helps you focus your energy on what you are able to control and release what is outside of your control. This skill can be helpful when you feel overwhelmed. Cheerlead A skill often taught by coaches to encourage positive self-talk. This skill will give you an instant confidence boost. Individuals have participated in over 130 Positive Self-Talk sessions. The Cheerleader is helpful if you are feeling like an imposter. SMART Goal Setting Mastering this skill will allow you to set Specific, Measured, Achievable, Relevant and Time bound goals – a great way to get something ticked off your To Do list. Skills that offer longer term support for stress management include: Daily Gratitude If gratitude was a pill we would be prescribing it to everyone! Those that practice gratitude regularly report better mental and emotional wellbeing, they have better relationships, they exercise more and have fewer trips to the doctor. We designed this skill to help you establish a regular gratitude practice and experience the benefits for yourself. Bobby gives you a simple gratitude prompt to respond to. The prompts change on a daily basis and encourage deeper reflection than simple gratitude lists. Boundary Challenge This multi-day challenge helps you identify where your boundaries are being crossed and teaches you Empathetic Assertiveness to help you manage expectations, maintain your boundaries and ask for reasonable adjustments at work. Each stage builds on the skills and tools used in the previous. Expect videos, quizzes, skills building and even a guided self compassion exercise along the way!
  • When should I talk to Bobby?
    You can connect with BobbyChat whenever you feel the need for guidance, support, or a boost in your workplace wellbeing. Whether you're facing stress, seeking to enhance your confidence, or striving to prevent burnout, BobbyChat is here for you. Reach out during moments of uncertainty, before important tasks, or simply when you're ready to invest in your personal and professional growth. BobbyChat is your on-demand workplace wellbeing coach, available to empower you whenever you need it most.
  • Are my conversations with Bobby confidential?
    Yes! At BobbyChat we take data privacy very seriously. Any data we collect from your conversations, for example the rating you gave Bobby at the end of your session, is anonymised, stored temporarily and is only ever used to improve our service. Only team members with a legitimate business purpose will have access to the limited data we collect. We do not sell your data to any 3rd parties. If you have any concerns or questions relating to data privacy please reach out to Toni, without any hesitation, Toni will be very happy to hear from you; we are building this product for you and it is important to us that you are comfortable with our data policies.
  • Who are the team behind BobbyChat?
    BobbyChat has been founded by Toni and Claire, two professional women who are passionate about workplace wellbeing and combating burnout. Toni is the tech genius and Claire is the wellbeing expert. Together, they bring together the very best talent to empower women to take control of their wellbeing, and to help solve the problem of burnout.
  • How can I submit feedback to the team?
    We are Toni and Claire and we are building this product for you! We want to hear from you. If you have any feedback big or small, good or bad please let us know. You can message Toni directly at and you should receive an quick response. Please note that we are based in the UK so may be slow to respond to messages after 10:00pm GMT. If you would like to share your feedback with others you can also post on our social media:
  • When should I not use Bobby?
    Bobby should not be used to diagnose, treat or prevent any medical condition including but not limited to depression and anxiety. For this please seek professional help. You many find this link helpful
  • I need additional medical or psychological support, where can I go?
    If you feel you need additional medical or psychological support, please reach out to any of the following services or organisations: For all: 111 or 999 - If you are in crisis or feel unsafe or at risk to yourself or others, then you should contact 111/999, your own GP or attend your nearest Emergency Department/A&E as soon as possible. ​ The Samaritans: 0161 236 8000 (local call charges apply) or 116 123 (free to call) can also provide confidential support and are open 24 hours a day. For healthcare professionals: NHS Practitioner Health - Practitioner Health is a free, confidential NHS primary care mental health and addiction service with expertise in treating health & care professionals. BMA Wellbeing Services - includes a confidential 24/7 counselling line, and peer support service for all doctors and medical students.. BMA members, plus their partners and dependents (aged 16-24 in full-time education), can also access a free structured course of up to six sessions of therapy with a counsellor.  Doctors In Distress- a Uk based charity that promotes and protects the mental health of all healthcare workers, and prevents suicides in the healthcare profession. They run a range of programmes that are free to attend.

What our users are saying:

"BobbyChat is freaking AMAZING.  Just tried it out a bit this AM as well and was shocked at how it really expanded my thinking about a belief or problem. And it  didn't feel robotic at all.”

It's tough being a GP in the NHS.  We get it. 

Co-founders Toni and Claire have built an AI workplace coaching app focused specifically on helping GPs, like you, better manage work stress, so that you still have something left for yourself and the things that matter to you. 


Bobby equips you with a collection of skills that Claire, a current practicing GP, wishes she had during her experience with burnout. 


Each skill is derived from evidence based methods used in CBT and ACT (Acceptance and Commitment Therapy)- in which Claire is trained.  Bobby certainly won't be telling you to attend a resilience webinar!


We can't fix the dumpster fire that is your current overwhelming workload, but by simply talking to Bobby for a few minutes a day you can learn the skills to make space for all the hard stuff that's out of direct control, and take action to create a more fulfilled career and happier life ,where you still have something left for what mattes to you.

Image by Patty Brito

We're in the trenches too

Our co-founder and current practicing GP, Claire, is in the trenches with you, and she deeply understands the problems you’re facing.  We know GPs are time poor, so our interventions are designed to be as short and easy to use as possible.  This is why we’ve built into WhatsApp, so there’s no need to wait to speak to a therapist or friend after work.  You can access support 24/7.  


Each conversation with Bobby delivers impact in an average of 1-3 minutes, meaning you can even use Bobby between clinics without it negatively affecting your working day or adding to time pressures.  You talk to Bobby like you would a trained and expert coach, so it feels very natural and there’s no fear of stigma or judgment.  Bobby is always on your side and will always have your back!

How to use BobbyChat:

1. Like a pill in your pocket!

There are two ways that Bobby can help you to get through your work day and be your best self for your patients, colleagues and loved ones.  

Similar to how patients might use flecainide for an acute arrhythmia, or propranolol for acute anxiety,  Bobby can provide assistance in the moment, to deal with stressors in real time.  As Bobby lives in WhatsApp, it really is like a pill in the pocket! 

Had to break some bad news to a patient?  Take a couple of moments to reflect with Bobby before you carry on with the rest of your day.

Dealing with a complaint and finding your confidence has been knocked?  Use the cheerleading tool to learn positive self-talk skills and start to rebuild your confidence. 

Bobby will help you feel better equipped to manage your stressors as you go through your very challenging working day. 

How to use BobbyChat:

2. Preventative care

As well as using BobbyChat in the moment you can also use it to access support and education on how to better manage your stress long term. 

Finding it hard to say no and feeling massively overwhelmed with your workload?  Learn empathetic assertiveness skills and how to say no in a way that feels comfortable by using the BobbyChat Boundaries journey.


Feel like you are not able to say no at work, or worried you might be slipping into burnout?  Having a sense of perceived control over your work is protective against burnout.  Learn how to identify what you can realistically control at work, and what steps to take next using the BobbyChat Release and Focus Tool.

Bobby will help you stay well, and be the best you can be for your patients and the other people that matter in your life, by giving you the CBT and ACT-based skills you need to prevent burnout.  

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